Our Story

Having worked for 10 years in fashion retail between London, Paris, Hong Kong and India, Duji dug deep into the crafts from her roots in India and combined them in a fun way to create a collection of modern embellishment and embroidery swatches for the womens fashion. Thus Treasure was Born in 2013. A self confessed urban nomad, Duji brings her love of travel and non-stop quest for innovation into the designs. Today, with the support of a team of designers, Treasure also creates a bespoke collection of patterns to compliment it's core collection.


Our Product

Combining the traditional with modern and giving a nod to catwalk trends, the swatch hangers are all hand made. Lovingly beaded, patched and embroidered , every swatch is unique. Our smaller pattern collection is designed similarly where each artwork starts from a hand drawing. The collections reflect innovative techniques, new components, fun colors and new applications to textiles. 'Lets keep challenging the limits' we say!


Our Vision

We do not like boring. So we keep our designs updated by passionately sourcing new components, fabrics and inspirations. We also believe in merging of creative mind. Hence we go beyond just the swatches and welcome collaborations and provide creative consulting and specialist production.